h & co © HOFFY & CO.

Beyond visuals: brands with a clear plan behind them.

Creative consulting studio for brands, visuals & digital growth.

We help small brands and creative businesses build a clear visual identity, stronger marketing presence and smarter digital communication.

& about

A small studio, built on structure as much as style.

Hoffy & Co. is a small creative consulting studio founded by Alina Gerasimova. The studio combines brand strategy, visual design, marketing, SMM, SEO and project management to help businesses look better, communicate clearer and grow with intention.

We work with emerging brands, small businesses and personal projects that need not only beautiful visuals, but also structure, direction and a clear brand voice.

What we believe

Good branding is not only about looking beautiful. It is about being clear, recognizable and useful for the people you want to reach.

& services

Full-service creative consulting.

Pick one direction, or combine a few — every engagement starts with a conversation about what you actually need.

01

Brand Consulting

Strategic direction for brands that need a clearer foundation.

  • Brand positioning
  • Launch strategy
  • Visual direction
  • Brand audits
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02

Design & Identity

Visual systems that look like you and work everywhere you show up.

  • Visual identity
  • Graphic design & illustration
  • Social media visuals
  • Presentations & brand materials
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03

Marketing & SMM

Content and campaigns that sound like a plan, not a guess.

  • Content strategy & SMM planning
  • Pinterest marketing
  • Campaign ideas & promo visuals
  • Digital communication
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04

SEO & Research

The groundwork that makes everything else findable.

  • SEO basics & keyword direction
  • Market research
  • Competitor analysis
  • Content planning
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05

Project Management

Someone keeping design, content and goals moving in the same direction.

  • Creative process organization
  • Task planning
  • Cross-team coordination
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& process

How we work, start to finish.

Four stages, in this order — every project moves through the same structure, sized to fit its scope.

01

Discover

We define the brand, goals, audience and current challenges.

02

Structure

We create a clear direction, strategy and visual plan.

03

Design

We develop visuals, identity elements, content or campaign materials.

04

Launch & Improve

We help organize the launch, refine communication and improve results.

Not sure where to start?

Tell us a little about your brand and we'll suggest the right starting point — no commitment needed.

Get a Free Brand Snapshot
& who it's for

Built for brands at a specific kind of moment.

Hoffy & Co. works with small businesses, new brands, personal brands, creative founders and online projects that need a stronger visual and marketing direction.

01

New brands

that need identity, launch direction and a clear first impression.

Start here →
02

Small businesses

that need marketing structure, visuals and better communication.

Start here →
03

Personal brands

that need style, content direction and a stronger online presence.

Start here →
04

Existing brands

that need a fresh look, audit, campaign direction or better positioning.

Start here →
& selected work

Where the work shows up.

BRANDING

Brand Identity

Discover template
SOCIAL MEDIA

Social Media Design

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PINTEREST

Pinterest Marketing

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WEB & UI

Web & UI Concepts

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CAMPAIGN VISUALS
CONSULTING

Brand Consulting

Selected projects and case studies are available upon request.

Discover template
& start a project

Start a Project

Tell us what you need — brand strategy, design, marketing, SMM, SEO or creative support. We'll review your request and get back to you with the next steps.

What do you need help with?
Project Stage

By submitting this form, you agree to be contacted regarding your project inquiry.

Your request will be reviewed personally. We'll get back to you with possible next steps, timeline and project format.

Let's build something clear, beautiful and useful.

Send Inquiry

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